Revenue

Product Marketing Manager

Buenos Aires, Buenos Aires
Work Type: Full Time

We are looking for a Product Marketing Manager to join our Marketing Team. Product marketing managers at Retargetly help tell the story about how Retargetly helps our customers reach their business goals. As a Product Marketing Manager, you understand our customers, the challenges they face, and how our products can solve their needs. 


About Retargetly

Retargetly is the leading data platform in Latin America; an AdTech company that does business in eleven countries and has offices in five, satisfying data needs for consumers in the entire region. Our technology processes more than 110 billion events per month and transforms them into actionable audiences and insights that are the driving force for targeting, measurement, enrichment and decisions. We have clients in the entire region, with teams in Miami, Mexico City, Buenos Aires, São Paulo, Santiago and Bogotá. Our products are used by thousands of marketing professionals of the largest and most important agencies, advertisers and publishers in the digital advertising ecosystem and our technology reaches hundreds of millions of users through the media and brand we closely work with. Most of our clients are the largest companies in LATAM and we assist them in achieving better results in their campaigns using technology, data and audiences. 


Requirements:

  • 3-4 years of experience in product marketing with desired experience in the specialty.
  • Outstanding communications skills to explain and translate complex technical concepts into simple and intuitive communications.
  • Must be able to coordinate across many teams and iterate and deliver in a fast-moving startup environment.
  • Proven experience being self-directed and working with minimal supervision.
  • Data-driven, use data to measure results and inform decision making and strategy development.
  • Experience with Software-as-a-Service (SASS) offerings.
  • Experience designing sales materials from scratch based on sales conversations, sales calls, product interviews, user interviews, market research and your own experience.
  • Adept at qualitative customer interviewing.


Responsibilities:

  • Research and define our buyer and user, their specific needs, pain points, and goals that we can help address.
  • Research, document, and operationalize particular customer use cases and problems that Retargetly solves.
  • Identify and define the key value drivers which differentiate Retargetly in the market.
  • Partner with sales, product management, customer success, and engineering teams to refine and evolve our product communications.
  • Develop product marketing collateral such as website pages, blogs, white papers, webinars, videos, decks, and data sheets supporting the buyer's journey.
  • Participate and contribute to field and industry events as a Retargetly evangelist.
  • Create campaign messaging and content as required to support ongoing marketing initiatives.
  • Support the development of customer case studies and webinars that help to demonstrate the value of Retargetly for our customers.


What it’s like to work at Retargetly:

We have a transparent work culture, in which we appreciate proactivity and feedback. We enjoy testing and using new technologies, are open to any suggestions and give (and demand) freedom of action. This is a great opportunity to join a rapidly growing company.


Successful candidates will:

  • Work hard and smart to achieve their goals
  • Be excellent team players; always leaving egos behind, doing your part and motivating others to do theirs. 
  • Understand that long lasting impact is created by small victories everyday. 
  • Be the kind of person that always tells the truth and always does what they say.
  • Value being autonomous in their role and being responsible for their own results.


What We Offer:

  • Be part of a leading team in an explosively growing industry with great international prospects.
  • Holidays: 14 legal days
  • Additional days off: last week of the year and 5 more extra days
  • Friday afternoon off every 2 weeks
  • Birthday day off
  • Full Remote mode option
  • Paid internet
  • Welcome Pack
  • Extra monthly fee for snacks or other expenses
  • Gym bonus
  • Courses and training activities
  • Language training

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